They need to release the single player, and have some sort of end game with star citizen. And then just keep updating on that. No man's sky didn't have anything close to the budget this game has. Its unfair to compare them, but still seems no man's sky is a far superior game at the momentI disqualify NMS because their lies make Star Citizen devs look like saints, but the game has definitely improved a huge amount since launch and is a good model for minimum viable product development.
Also it's important to understand that while Star Citizen needs to be wrapped up with proper progression and polish, the game in its current form is still incredibly popular. NMS has 219 viewers on Twitch, Elite Dangerous has 288 viewers on Twitch, and Star Citizen has 3,082 viewers on Twitch.
