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Started by Dr. Pezus, May 25, 2014, 04:14 PM

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Xevross

Apr 19, 2019, 01:53 PM Last Edit: Apr 19, 2019, 02:00 PM by Xevross
More endgame presales talk! Its now the top preselling film ever in China. BOM's resident China experts are predicting $270m and $302m 5-day openings in China, even the lower of that would be incredible.

The guy predicting $302m did overestimate IW (he said 230-260 when it came in at 201) but he got caught out by record low pre-sale multiplier, which he is accounting for this time. FF8 had an unexpected low 2.52x presales for a hollywood movie OW, which is what he used for his estimation of IW. IW ended up being just 2.13x presales, unprecendeted low number. For Endgame he's using the lowest presales mutliplier ever seen in China, which is Monster Hunt 2 at 1.86x and that had so many crazy reasons for being so low which shouldn't apply to Endgame.

Even so, its likely that these will end up being overestimates. IW was a $201m debut so anything $230m+ in China is great, $250m+ would be brilliant. (reason being that both of these guys are presuming China absolutely loves Endgame and word of mouth is great, which of course might not happen).

Anyway, it looks like Endgame could be the first and probably only film which breaks the single territory OW record twice. Obviously current record is IW with $257M in domestic market. Endgame could beat that in China, setting a new record, and then have dom beat the China number.