Someone at MS probably ran numbers to Nadella for Gamepass "Gamepass + Xbox Live = billions a year in profit" or something. Would I have thought they'd go and buy a publisher? No, but here we are. They're probably going to try and push Gamepass up the wazoo. As far as Sony goes? Believe it or not I can actually see down the line Sony and Microsoft partnering over gamepass. Why? I don't think Microsoft has been investing in game streaming and Sony already has a useable solution in place. Plus with the rumours of PSX/PS2 games going to the service, I can see renewed interest in Sony pushing that. Microsoft puts gamepass games in there and Sony still makes money off of the streaming, and depending on how much Microsoft wants to keep their Live subscriptions, the games might still need the PS Plus for online. For this future to work though, the entire razor blade model has to go and hardware turns to profit. That's where I feel everything is heading, and unfortunately, it's a scary future. I'm glad I've been so disinterested in new games cause I don't think I'd want to play in this future.
i mean, the numbers are easy to estimate. I posted them in another thread but here they are again:
a subscription service as MS is pitching it (AAA game releasing day 1 on gamepass) is a massive money pit if you have 10 million subscribers and a massive money maker if you have 200 million subscribers. MS needs to hit around 100 million subscribers (imo) to start being profitable. to get to 100 million subscribers you need a few things:
- games need to be cross platform (console(s), PC, mobile, toasters)
- games need to be cross gen (nothing locked to high end hardware)
- games need to be released frequently (10 games a month minimum to keep people subscribed all year long instead of just 1 month out of a year)
so the top 2 points makes clear their commitment to PC and xbox one and a lack of next gen exclusives
the bottom point makes clear the massive amount of acquisitions because they need a lot more content
the math i put into that chart is very optimistic by the way,.. i gave gamepass credit for the full $15 even though that includes xbox live which is a subscription a majority of the xbox user base was already paying for. it's not a subscription their PC base was paying for though so the real value of gamepass probably averages out to $10/month.
the math also improves if you release your software on competing platforms (steam, EGS, ps4, switch). For those that will not buy into a subscription service any sales captured from unit sales reduces the cost of game development and lowers the amount of costs in providing content to the subscription service. i'm not saying MS won't have any exclusives to their platform anymore but it's in their best interest to lure people to gamepass on "value" not exclusives for the short term or they are going to bleed money. in the long term (once subscriptions are >50 million) exclusives will probably be required to move the needle to 200 million.